The Beans Co.
[branding, copywriting, packaging design, environmental design]
CREATING A BRAND WITH A DISTINCTIVE TONE OF VOICE
When’s the last time a brand really grabbed your attention? Made you stop and take notice amongst the noise of all the brands trying to shout the loudest? For The Beans Collective, clever copywriting and slick design go hand in hand. I translated a minimal three colour palette with bold typography (yes, hello Helvetica, old friend) into exterior signage, poster graphics, and environmental graphics to complete the visual identity fluidly from outside to inside.
PACKAGING DESIGN, MENU DESIGN & MORE OF THAT COPYWRITING
A coffee collective just wouldn’t function without its own suite of packaging design and branded goods, would it? You can find everything from branded mugs to menu design inside The Collective; packaging for take outs, plus retail packaging for their beautifully brewed beans means The Beans Co. ensures that every Beany interaction puts a smile on your face. Thirsty work, this.